Prague Fashion Week is one of the many international events subsidized by using Mercedes-Benz in an effort to deliver nascent designers and nearby manufacturers an worldwide presence — other iterations consist of Mercedes-Benz Fashion Week Russia and Mercedes-Benz Fashion Week Istanbul. With numerous style schools in its city limits, however, the Czech capital would seem to have a bonus over different regions in cultivating new talent for the worldwide marketplace.
Indeed, the clean minds bred through the 2 universities represented with the aid of Mercedes-Benz Fashion Week Prague, Umprum and UTB ZLÍN, complemented the installed abilities with adolescent zest. What resulted changed into a exceedingly marketplace-ready selection of revolutionary creations — if you want what you spot, the MBPFW website helpfully includes hyperlinks to save a number of the presenters’ apparel.
After attending the weeklong occasion, HYPEBEAST has decided on the have to-see moments from MBFWP. Read on for a recap of the style week’s quality showings.
Jan Cerny is one of the maximum established younger Czech designers, having released his own label in 2015 and joined the MBFWP line-up in 2017. Currently balancing his time among his eponymous brand and an internship at Louis Vuitton, Cerny has shown ambitious creativity with each collection.
The Fall/Winter 2019 series Cerny confirmed last week is an exquisite introduction to his designs, demonstrating Cerny’s potential to toe the road between youthful exuberance and cutting-edge sophistication. Splattered tie-dye, bold colorations, stylized “JAN” branding and smart construction — uneven hems and doubled-up snap button closure — subverts Cerny’s workwear idea with aplomb. Cerny designs garments for himself and his young Czech fanbase, underlined with the aid of sufficient satisfaction for his local united states of america; the entire line is crafted inside the Czech Republic, anchored by using special deconstructed footwear created in collaboration with neighborhood shoes agency Prestige.
Umprum: Atelier Módní Tvorby
One of the metropolis’s most fulfilling style faculties, Umprum changed into represented at the occasion by Pavel Ivančic’s Atelier Módní Tvorby, a collective of graduating seniors to give a various array of seems on the runway. Though fellow Czech style college UTB ZLÍN’s showcase changed into arguably more theatrical, Umprum’s output was a worthy hybrid of current reason and business influence, yielding garb that become each conceptual and functional.
Emoji-studded jackets reminded viewers that, sure, this is a presentation of adolescent college students, with different touches of teenagers coming with the aid of manner of a delicate lace reduce-out held aloft through a model walking down the runway. Bright sports wear turned into twisted right into a sensible robe-and-culotte set, taking the athleisure idea to the subsequent stage, at the same time as workwear-indebted chore coats had been reinforced by using graphic pocket info and blended-cloth intrigue. A floral dress demonstrated advanced pattern-cutting, with petals delicately floating off the frame and several blooms peeling lower back to show hidden houndstooth.
Some of fashion’s most important creatives determined their manner into style by chance, instead of running through a proper education. Such is the case for Lukáš Krnáč, who studied animation before joining the layout studio at Tomas Bata University inside the Czech town of Zlín. Krnáč takes a playful tact when designing his fledgling eponymous line, with a developing number of Czech fashionistas listening to his eccentric creations each season.
Krnáč drew have an impact on from rural Czech villages for Fall/Winter 2019, blending picnic-geared up gingham patterns and fence-like patterns with formidable florals and satin attire. The upscale inclinations were undercut with adorable plastic goat appliqué and pig prints. Plastic waders certainly drove the farming influence domestic, whilst slouchy wool coats and tracksuits ensure comfort for chic town dwellers.
Many Czech manufacturers solely design womenswear, with an occasional combined-gender presenting. Young creative Adam Kost is a unprecedented outlier, growing his imaginative and prescient of progressive menswear garments whilst analyzing fashion and footwear layout at Umprum. Kost won a competition to work with footwear label Bata and was sponsored by means of Esquire for Fall/Winter 2019, underpinning the buzz across the juvenile fashion designer’s output.
In line together with his past efforts, Kost overturned menswear constructs with smart styling, pulling sweaters down around his fashions’ shoulders, tucking in blazers and cropping his chunky knitwear. Swirls of shade had been digitally revealed onto the garments, inspired by means of topographic rock formations underground, while innovative magnet fastening seals jackets shut and holds pouches against the floor of every garment.
An set up skills at the European Fashion Week circuit, Petra Ptáčková evolved a taste for element-orientated couture techniques at prestigious French university École de l. A. Chambre Syndicale de los angeles Couture Parisienne. She debuted her eponymous brand in 2014 at Mercedes-Benz events in each Prague and Amsterdam, illustrating a taste for what Ptáčková describes as “magic realism”; draping genderless cuts, painted prints, vivid colour and cheeky, inverted garments inform the seasonal collections.
These tenets carried over to Ptáčková’s Fall/Winter 2019 display, swathing a ramification of fashions in richly-textured scarves, dresses and jackets. Billowing trousers and militaristic parkas grounded the fanciful colorations and patterns seen elsewhere, olive tones juxtaposed towards amazing tie-dye. Functional waist luggage, backpacks and pouches gave the quilted looks a utilitarian edge, once more offsetting secure garments with rugged motifs.